BIG BRAND CLEANING PRODUCTS ARE 90% WATER, PACKAGED IN SINGLE USE PLASTIC

 

The household cleaning industry was founded on the idea of mixing chemicals with water, to create and sell fast moving consumer goods.

 

REFILL > LANDFILL

 

We worked to 

make sense of brand, product, 

and supply chain, providing design thinking and creative direction.

200,000 BoTTLES DIDN’T GET MADE

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